Leadership in New Orleans – Brad Pitt Helps Make It Right




Last night, while watching IDOL GIVES BACK, they highlighted several great programs that are happening around the world. Programs that started really out of frustration for lack of government concern.  Everyday people and celebrities are now taking leadership roles with idea’s that can and will  make a difference.




As we know, Hurricane Katrina devastated New Orleans. The slow reaction to the initial emergency and to the ongoing crisis exposed troubling realities about the response capabilities of the American government when the citizens of our most culturally diverse city were in desperate need of help.


When Brad Pitt visited the Lower 9th Ward for the first time after the storm, he was shocked by what he saw: the remnants of people’s lives strewn across the streets and an entire neighborhood torn apart and turned upside down. Pitt was even more disturbed by the lack of a clear plan to address the situation. Many were quietly saying there was no chance the Lower 9th Ward would ever be re-built.




Inspired by the courage and hope of the residents he met, Pitt resolved to do whatever he could to help them rebuild. Just as importantly, he wanted to help recreate and nurture the unique culture and spirit of the Lower 9th Ward, which symbolizes the soul of New Orleans. He understood instinctively that a New Orleans rebuilt without the Lower 9th Ward would never be whole. MAKE IT RIGHT was  born.




He began by working with Global Green to sponsor an architecture competition aimed at generating ideas about how to rebuild sustainably. Pitt worked with local community leaders as well as experts from around the world to develop viable ideas for the Lower 9th Ward. That successful project inspired Pitt’s new focus: Make It Right.


The Mission of Make It Right is clear: It is to be a catalyst for redevelopment of the Lower 9th Ward, by building a neighborhood comprised of safe and healthy homes that are inspired by Cradle to Cradle thinking, with an emphasis on a high quality of design, while preserving the spirit of the community’s culture. The goal is to accomplish this quickly, so that the first residents can begin returning to their homes as soon as possible.


Without Pitt’s dedication and concern – this would NOT be happening. In all likelihood, government officials would be standing around bickering about what to do.


Idol Gives Back Foundation is a new not-for-profit organization established by the producers of American Idol and FOX to raise money and awareness for children and families living in poverty and at risk in the U.S. and abroad. Idol Gives Back Foundation is harnessing American Idol’s ability to capture America’s hearts and the power of entertainment to benefit some of the poorest and most vulnerable people in the world.

Groups like this and  ONE, are going to change the world. WE CAN make a difference!




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